About Secret City

Secret City creates immersive theatre and interactive experiences, including The Perfect Bite, The Wedding Party, Lost & Found and the Casa Loma Escape Rooms, with shows running in Toronto and Vancouver. We put guests inside the story, and we work hard to make it unforgettable.

The role

The Marketing & Business Development Associate works between our marketing and business development teams. You'll help make the content that fills our seats and manage our influencer partnerships. You'll also do the research behind our next productions: new venues, new partners and new sponsors. This role suits someone early in their career who is creative and organized, likes being on set and also enjoys outreach and research.

Reports to: Usman Basharat, Head of Operations & Finance

What you'll do

Content creation

• Edit short videos and photos for social media, ads, the website and email, following Secret City's brand and tone

• Prepare footage and image libraries, and cut multiple versions for different platforms (Reels, TikTok, Stories, paid ads)

Photoshoot & production support

• Help on site at photoshoots and content shoots: set-up, shot lists, props, talent wrangling and keeping things on schedule

• Handle shoot logistics and organize files after the shoot

Influencer outreach & coordination

• Find influencers and creators who fit each show and city

• Make first contact, negotiate and coordinate bookings, and manage communication from invitation through to posting

• Keep the influencer tracker up to date: contacts, booking dates, deliverables and status

Influencer content review & boosting

• Review influencer content before it's reposted and give preliminary feedback on brand fit, accuracy and quality

• Coordinate boosting requests with the marketing team, including permissions, whitelisting and handoff to paid media

• Track how influencer and boosted content performs (reach, engagement, ticket sales) and share what’s working

Business development research & outreach

• Research possible venues for new and touring productions: capacity, location, cost and feasibility

• Find and contact possible sponsors and partners, and prepare outreach materials and summaries

• Help draft and post job listings when we're hiring

• Write short research briefs to support decisions about new productions

• Support new business work more broadly: pitch decks, proposals, partnership follow-ups, market research and other projects as needed

What we're looking for

• 2+ years of experience in marketing, content production, events, theatre, or similar (internships and freelance work count)

• Working skill in Adobe Premiere Pro, Photoshop and Figma (Adobe Firefly or other AI tools are a plus). Please include a portfolio or samples with your application

• A good feel for social media and creator culture

• Confident, friendly communication, both written and on the phone, plus comfort with cold outreach

• Strong organization: you can run many conversations, deadlines and trackers at once without dropping anything

• Research skills: you can dig up information and summarize it clearly

• Available for occasional evening and weekend shoots and shows

Nice to have

• Experience with influencer marketing or talent coordination

• Familiarity with Meta Business Suite / Ads Manager and how boosting works

• A background in theatre, live events or experiential marketing

• Photography or videography skills (shooting as well as editing)

• A network in the Toronto creative, hospitality or events scene

What we offer

• Group benefits

• 2 weeks of paid vacation, plus paid statutory holidays

• Free tickets to our shows, plus other events and attractions around Toronto

• Hands-on experience in both marketing and live production, with room for your role to grow

• A small, creative team where your work goes live quickly

Secret City is an equal opportunity employer and welcomes applicants of all backgrounds. Accommodations are available on request throughout the hiring process.